Procter & Gamble Co. rode the acquisition of Gillette Co. to become the nation’s largest advertiser in 2005, spending $4.61 billion in all forms of advertising and promotion to outdistance runner-up General Motors Corp. at $4.35 billion. The 100 Leading National Advertiser Profiles contain the details of lead marketing personnal, brands, agencies, agency contacts as well as advertising spending by media and brand, sales, earnings and more for the country’s 100 largest advertisers. Read Ad Age’s annual Leading National Advertisers Report overview and download the 103-page Leading Advertisers Profiles…
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